Wearing Fakes Is Corny

Friday night, I went out to The Standard in Downtown Los Angeles. While I was at the rooftop bar, I saw people wearing all kinds of dope sneakers, as I would in Los Angeles. But what I also saw was something that has run rampant and been an issue since 2014.

I’m talking about fake Yeezys.

Now, this is not the first time that I have seen fake sneakers. I see them often and anywhere. But there was something different about this particular instance Friday night. Most of the time, when I see fake sneakers on someone, said person is usually real quiet about it. They aren’t doing the most, dressed crazy flashy, or in a real popping scene. This is probably because said individual does not want to attract attention to their fakes. This could all be conjecture or backwards, but again, this is just from what I have noticed over time.

The person in question Friday night was doing the exact opposite of all those points. That night, I saw this person with a group of homies, at the rooftop bar in The Standard. He looked to be entertaining his homies, showing off, talking loud, drink and cigar in hand, and dressed like your typical Los Angeles f*ckboy. And this is where he went wrong. As I was enjoying the night with my company, I directed my eyes towards this guy, and naturally, as a sneakerhead, I looked to see what was on his feet. What I saw was a dark space grey 350 v2 with the light blue strip going across the upper, and an even, flat, grey “boost” outsole. Now, most sneakerheads know off top that colorway doesn’t exist, and the Boost sole comes at a slight incline. Dude was faking the funk. I’m certain his friends didn’t notice this because all their shoes were beat, and, being in Los Angeles, probably weren’t any halfway decent friends. But that’s more conjecture.

I share this brief story of the poser to say this: don’t wear fakes. They really aren’t worth it. Buying/wearing fakes says a couple of things about you: they say that you probably can’t afford or are too cheap to cop the real thing, and/or that you are projecting a lifestyle or standard that you are not actually living. What’s more, you really don’t have to purchase fakes. In the sneakerhead community, people are not (and should not) be judging you for not being able to afford grails. Everyone’s situation is different, and there are sneakers for every kind of situation. What’s more, you don’t need the hottest, most grailest, sneakers. And really appreciating sneakers means you aren’t disrespecting them or the culture with fakes. In this day and age, we are so consumed with portraying ourselves in such a manner outside of our normal means, but are buying fakes really worth it? Is it really necessary to buy fakes to perpetuate something about yourself that is nonexistent? The answer is no. You really don’t need to buy fakes. You can pull off any kind of sneaker with any kind of look, almost effortlessly. It really isn’t that hard with sneakers. Don’t fake the funk.

Homie had on a decent outfit, except for the sneakers. Had he put on some New Balances or regular GR Nikes, he still would’ve had a decent outfit for the night, and I wouldn’t have thought anything of his pomp and circumstance. But the fact that he wore the fakes didn’t make him look good. At all. And wearing fakes won’t make you look good either. They’ll make you look corny. So do yourself a favor: if you’re contemplating buying those fakes, use that money instead to go to your local sneaker store and pick up some sneakers off the sale rack.

Written by J-Play

Founder and Creator of the Sneaker Literacy Program. I am a software developer with a deep love for sneakers and tech. Clean Your Shoes is my mark in both cultures. Connect with me on Instagram at @the.jplay.

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